News & Opinion on how countries are aiming to utilise 'Soft Power', 'Public Diplomacy' and 'Nation Branding'
Welcome to “How to Attract Public’s and Influence States”.
Increasingly governments are turning to the use of ‘soft power’ and as such communication techniques and public diplomacy have become important foreign policy tools.
This blog will bring news and opinion on how countries are attempting to utilise ‘soft power’ and public diplomacy.
Hopefully it will become an informative resource. Real content will start appearing soon. Enjoy!