How To Attract Publics & Influence States

News & Opinion on how countries are aiming to utilise 'Soft Power', 'Public Diplomacy' and 'Nation Branding'

Who Rules the World? – Monocle’s Top Twenty (Overview)

The past couple of days have seen a number of articles appearing in the British national newspapers basking in the glory that Britain is the “most powerful” nation on the … Continue reading

November 20, 2012 · Leave a comment

A Public Diplomacy Defence of the BBC

Over the past couple of months the BBC to have lurched from one crisis to another. As such it has come under a torrent of criticism, as the commercial media … Continue reading

November 18, 2012 · Leave a comment

Read All About It: What the world’s media thought of London 2012…

With closing ceremony bringing an end to 16 days of Olympic action on 12th August 2012, the 2012 Olympic Games are now over, how was Britain and its hosting of … Continue reading

August 15, 2012 · Leave a comment

Jamaica’s Brand at 50

The first weekend in August proved to be one huge celebration for the Caribbean country of Jamaica. While the success of Usain Bolt, Yohan Blake and Shelly-Ann Fraser-Pryce at the … Continue reading

August 11, 2012 · 2 Comments

Oh Danny Boy – The impact of the Olympic Opening Ceremony

Seven years after the awarding of the 2012 Olympic Games, and over five years of preparation, the thirtieth (30th) Olympiad is finally underway, for sixteen days of top sporting action. … Continue reading

July 29, 2012 · Leave a comment

A Touch of Royalty

Over the past couple of years the global interest in the British Royal Family has soared and as the monarchy’s popularity stands at its highest for 15 years, at the … Continue reading

July 5, 2012 · 1 Comment

Comment: UK Ministers announce boycott

Following on from last week’s blog regarding the communication and PR problems that Ukraine is facing ahead of their hosting of Euro 2012, the problems facing the Eastern European country … Continue reading

June 8, 2012 · Leave a comment